IBIG MARKET: 1,000 registered sellers, an African marketplace making its mark
IBIG MARKET celebrates passing the milestone of 1,000 registered sellers on its platform. This milestone confirms the appeal of the Ivorian marketplace to SMEs, artisans, producers and service providers wishing to grow their online presence.
A rich and diverse catalogue
The 1,000 registered sellers offer products and services in every category:
- Fashion and textiles : African ready-to-wear, wax prints, handcrafted leather goods
- Food : African groceries, processed products, meal delivery
- Electronics and high-tech : accessories, telephony, refurbished IT equipment
- Home and decoration : furniture, African art, interior decoration
- B2B services : consulting, design, IT, accounting, cleaning
A platform that trains its sellers
IBIG MARKET is not limited to hosting shops. The division has launched an online sellers' training programme, in partnership with IBIG EDUFORM, to help merchants optimise their product listings, improve their photos, manage their reviews and steer their sales performance.
Next steps
IBIG MARKET aims for 5,000 sellers and 50,000 active buyers by the end of 2026, with the platform opening in Burkina Faso and Senegal. Advanced B2B features (quote requests, calls for tender) are under development.